Political discourse of health and ideological attitudes of Russian citizens

Health is declared by citizens as one of the most important values, which makes it possible to address this topic within framework political discourse in order achieve goals. At same time, study manifestation and impact health on attitude individual social groups sphere remains an understudied area science. A healthy lifestyle literacy were not included list traditional although topics “health nation” citizens” are widely represented public discourse. Political discourse, with right emphasis, can have citizens’ attitudes towards health. It reveal potential determining worldview features multicultural, socially differentiated population Russia taking them into account policy. As main methodology for studying various information channels, presented, relation health, concept sociocultural code sector be used, opens up possibility developing ways effective interaction citizens, including presentation government officials placement accents, aimed at correcting their